Flowcrete Asia Unveils New Artistic Resin Flooring Range
22 Jan 2014
Flowcrete Asia Unveils New Artistic Resin Flooring Range
International resin flooring manufacturer, Flowcrete Group has announced the launch of a new range of artistic resin floor finishes targeting contemporary retail brands and commercial sector clients.
The Expressions range features three new systems in a total of 20 new colour ways offering a choice between solid and multi-dimensional marbled colour tones or alternatively a striking galvanised metallic effect to offer the highest artistic design finish on the surface of the floor.
The new product family draws on the company’s 30 year history of manufacturing seamless resin solutions for both the industrial and commercial flooring markets. The Expressions range continues to offer clients a durable, seamless and easily maintained floor finish albeit with a unique decorative edge.
Each system is intricately trowel applied by hand through Flowcrete’s approved applicator network, using a number of creative techniques, to deliver a one-of-a-kind surface that can never be fully recreated.
Flowcrete’s new Expressions flooring range evokes cosmopolitan sophistication and artistic expression to create floors that are consistently inconsistent but which artfully interplay a raw industrial aesthetic with a soft and welcoming feel.
Dave McNeece, International Marketing & Business Development Manager for Flowcrete welcomed the new line. “We anticipate the Expressions range to be popular with a wide-range of retail clients, particularly with fashion, accessories and cosmetic brands.”
“Not only does the new Expressions line create a striking impression at ground level, it offers clients a number of performance advantages over alternative materials including excellent UV-stability, slip resistance and durability – making it an ideal solution for commercial and public settings”.
The Expressions range includes both polyurethane and polyurea technology and is available in a variety of subtle colour ways and with a choice of decorative effects to create a real talking point at ground-level.
“Simply put, the new Expressions range is not just something to walk on, it allows floors to become a work of art in their own right” adds McNeece.
To discover how you can introduce an urban interior into your commercial setting and artistically express your brand personality with Flowcrete’s new Expressions range visit www.flowcreteasia.com/expressions.
ENDS
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Press Contact
For Flowcrete Asia’s contact details please visit www.flowcreteasia.com/contact-us or email [email protected].
Notes to Editors
Flowcrete is a world leader in the manufacture of seamless industrial and commercial resin floor, wall and coving solutions as well as other specialist coating technologies. Flowcrete Asia is now part of Tremco Construction Products Group.
Tremco Construction Products Group APAC has served as the benchmark for excellence and quality products since our first entry of our brands into the Asia Pacific market in 1984. Our commitment to serving our clients in a variety of areas with innovative and strategic technology products has allowed us to consistently grow for over 30 years. As of 2020, we have established a strong business presence in countries including Australia, Singapore, Malaysia, Indonesia, South Korea, Japan, Taiwan, China, Vietnam, Philippines, Myanmar and Thailand.
Tremco Construction Products Group APAC is a subsidiary of Tremco Inc. based in Cleveland, USA. Our product lines include high-performance silicone and urethane joint sealants, waterproofing membranes, drainage protection, air barrier systems, deck coatings, expansion joints, a full line of passive fire protection systems, and the industry’s only comprehensive line of glazing systems including silicone sealants, tapes, gaskets, and setting blocks. Tremco CPG APAC brands include Tremco, illbruck, Flowcrete, Vandex, Nullifire, Dryvit, Nudura and Euclid Chemical.
For further information please contact [email protected]
Or visit us on the web at www.tremcocpg-asiapacific.com